Leveraging INTAGE’s wide range of research solutions and also partnering with other companies in the WIN/GIA network, CSG is proud to bring you the latest research solutions that address your business needs. Currently we have forSurvey, Lyche-Epoch, Brand Relationship and SpeedBoard, and stay tuned for more to come in the near future.
- A next-generation Lyche®-Pro data processing tool.
- Thanks to a completely new user interface, it is now much more intuitive.
- With such enhanced integrations as Excel charts, PowerPoint report outputs, correspondence analysis, and output in SPSS file format, it helps our clients streamline their analysis and report preparation work.
- Brand Relationship is a tool that measures how strongly consumers are connected with a brand.
- With this tool, consumers can be classified by 4 segments: Rejecters, Neutrals, Likers, and Bonds based on their Brand Relationship and Attitudinal Scores.
- Our model shows when consumers become BONDS of a brand, they are much more likely to make repeat purchase as well as recommend the brand to others.
- With Brand Relationship, we can help you enhance your brand performance to drive higher level of repeat purchase and brand recommendation versus your competitors.
- SpeedBoard is a solution offered by CSG where the client can obtain findings or summary results of a survey almost immediately once the primary data are obtained.
- Data collection is by means of tablets. Once data collection is over and synced to our server, automatic calculation will be done on our side and the results will be sent to the client’s computer right away.