CSG is a leading marketing research firm established in Hong Kong in 1982 offering comprehensive research services to clients in diverse industries. It is also a marketing research pioneer in Greater China. The company has further expanded from providing regional to global marketing research services through connection with GIA (Gallup International Association) and WIN (World Independent Network of Market Research) networks. In 2013, CSG became a member of the INTAGE Group, the leading market research organisation in Japan and ranked 9th largest globally.

Our vision: “Creativity, Solutions and Growth best illustrates CSG’s work culture: with creativity and spirit of innovation, adapting to the ever-changing market. Currently, CSG is supported by 8 research teams with over 60 research professionals offering a full range of research methodologies and solutions delivering professional survey design, detailed data analyses, reliable research findings with insightful recommendations. We grow together with our clients.


Established in HK

Established in China
(GZ, BJ, SH)

Established in Macau







member of







Global network
of 50+
Japan No. 1 & Global Top 10 Largest Agency

Consistently Delivering the Highest Quality

  • 60 professional researchers
  • Leading market research company in Hong Kong and Mainland China, conducted over 8,500 projects
  • Strictly follow quality standards and ethical codes of ICC/ESOMAR
  • ISO 9001 achieved in 2003 and ISO 20252 (quality standard of market research specific) accreditated since 2017
  • 300+ full-time and part-time interviewers
  • CSG Customer Satisfaction – over 90% Satisfied

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Board Members

Lam Tat
Simon Tye

Winnie Poon

Managing Director

Lam Tat

Research Team Leaders

Simon Tye
Executive Director

Robert Li
Executive Director

Bee Choo Ong
Senior Research Director

Alice Teng
Research Director

Derek Yu
Research Director

Donna Cheung
Research Director

Winnie Poon
Executive Director

Alice Lau
Executive Director

Raymond Sun
Research Director

Peggy Wong
Research Director

Denis Chan
Research Director

For enquiries, please contact:

CSG Office
Address: 5/F, Island Place Tower, 510 King’s Road, North Point,  Hong Kong
(Fieldwork office): Rm 903 – 905, Millennium City 3, 370 Kwun Tong Road, Kwun Tong, Kowloon
Phone: (852) 2891-6687
Fax: (852) 2833 – 6771
Email: [email protected]