We help clients come up with various research solutions to understand the travel pattern of passengers, gauge the perception and effectiveness of campaign promotions, monitor corporate image as well as assess the quality of facilities and frontline staff’s services.
Over the past decades, we have conducted extensive tracking studies on passengers’ travelling habit, evaluation studies on corporate image and promotion campaigns. These studies have been playing an important role in helping the clients keep track of the market situation, evaluate its market position, facilitate planning and make an improvement.
Through our mystery passenger studies, the performance of frontline staff was assessed and the conditions of facilities and environment were truly depicted.
Alice Teng / Alice Lau